Set Up Facebook Business Page, Meta Business Manager. Use Meta Business Suite. Launch Meta Traffic + Lead Generation Ads

Summary

The Ultimate Meta Advertising Course for Beginners, led by digital marketing expert Ing. Tomas Moravek, offers a transformative 23-day learning journey designed to elevate your skills in Meta advertising. This course is perfect for small business owners, aspiring marketers, and anyone keen to master Facebook and Instagram advertising.

Course Objectives

Participants will learn to:

  • Set up and manage a Facebook Business Page and Meta Business Manager.
  • Install and utilize Meta Pixel and Conversion API, effectively navigating iOS restrictions.
  • Enhance ad copywriting and content creation using ChatGPT.
  • Manage advertising campaigns efficiently through the Meta Business Suite.
  • Launch effective Meta reach and engagement campaigns to connect with audiences.
  • Generate leads through Meta lead generation ads, boosting customer acquisition.
  • Drive traffic to websites or apps using targeted Meta traffic ads.
  • Develop compelling social media copy that converts.

 

Target Audience

This course is suitable for a wide range of learners, including:

  • Aspiring digital marketers looking to grasp Meta advertising basics.
  • Local business owners wanting to enhance visibility.
  • E-commerce entrepreneurs aiming to drive online sales.
  • Career changers seeking in-demand digital marketing skills.
  • Students and lifelong learners interested in digital marketing.

Course Structure

  1. Customer Journey: Understanding how to engage customers at each stage of their journey.
  2. Meta Objectives: Setting clear business goals to guide advertising efforts.
  3. Copywriting Skills: Techniques for creating engaging ad copy tailored for social media.
  4. Business Setup: Establishing a robust presence on Facebook and navigating the Meta Business Suite.
  5. Advanced Advertising Techniques: Learning about A/B testing, audience segmentation, and optimizing ad performance.
  6. Hands-On Projects: Practical assignments involving ad creation and campaign setup.

 

Learning Features

  • Interactive Learning: Engaging animated videos, quizzes, and practical copywriting assignments.
  • Expert Guidance: Step-by-step instructions with personalized support to enhance understanding.
  • Resource Library: Access to extensive resources, including downloadable PDFs and additional learning materials.
  • Lifetime Access: Participants can revisit course content anytime to stay updated on the latest trends.

 

What you’ll learn
  • Master the basics of Meta advertising, including setting up Facebook Business Page and Meta Business Manager.
  • Install and utilize Meta Pixel and Conversion API, navigating through iOS restrictions effortlessly.
  • Harness the power of ChatGPT for enhanced Meta ad copywriting and creative content generation.
  • Efficiently manage your advertising efforts using the Meta Business Suite.
  • Initiate successful Meta reach and engagement campaigns to captivate your audience.
  • Generate valuable leads with Meta lead generation ads to grow your customer base.
  • Drive substantial traffic to your website or app through targeted Meta traffic ads.
  • Develop essential copywriting skills for social media to create compelling ad copies that convert.
  • Create and manage custom and lookalike audiences for targeted advertising efforts.
  • Leverage ChatGPT and other AI tools for creative ad planning and execution, enhancing your social media calendar and content diversity.
Requirements
  • A Curious Mind: Come ready to explore and learn; no prior knowledge of digital marketing or advertising is needed. This course is designed to guide you from the fundamentals to advanced techniques in Meta advertising.
  • Access to the Internet: Reliable internet access is essential for streaming course videos, downloading resources, and exploring online tools.
  • A Facebook Account: You’ll need a Facebook ID to access Meta advertising services, Business Manager, and other tools essential for the course.
  • A Desktop or Laptop: While not strictly required, using a desktop or laptop will significantly enhance your learning experience, especially for campaign setup, management, and assignment completion.
  • ChatGPT Plus Subscription (Recommended): While not mandatory, having a ChatGPT Plus subscription could greatly benefit those interested in advanced ChatGPT strategies for blogging and advertising.
  • This course is designed to lower the entry barrier and is suitable for learners of all backgrounds. Whether you are a business owner looking to boost your local presence, a student eager to dive into the world of digital marketing, or a career switcher aiming to acquire in-demand skills, this course has everything you need to get started and succeed.
Description

Welcome to the Ultimate Meta Advertising Course for Beginners, where we embark on a transformative 23-day challenge designed to elevate your marketing skills to new heights. Whether you’re a small business owner, a budding marketer, or simply eager to master the art of Meta advertising, this course is your golden ticket

Why This Course Stands Out:

Embarking on this Meta Advertising course is like stepping onto a launchpad ready to catapult your skills and understanding to new heights. It’s crafted for those who aspire to not only learn but also apply and excel in the realm of Meta advertising.

Dive into an immersive learning experience designed to transform beginners into savvy Meta advertisers. Here’s a glimpse of the transformative journey you’ll undertake:

  • Master the essentials of setting up a Facebook Business Page and navigating the Meta Business Manager, laying a solid foundation for your advertising efforts.
  • Seamlessly integrate the Meta Pixel and Meta Conversion API, ensuring you’re well-prepared to navigate the complexities of iOS 14.5+ restrictions.
  • Drive significant traffic to your website with strategic Meta Traffic Ads, increasing your online presence and boosting potential sales.
  • Kickstart or elevate your career in digital marketing with hands-on experience and knowledge that makes you a valuable asset in the industry.

 

What You’ll Learn:

  • Mastery in setting up a robust Facebook business page and navigating the Meta business manager like a pro.
  • Expertise in installing and leveraging the Meta Pixel and Conversion API, ensuring readiness for iOS 14.5+ and beyond.
  • Comprehensive understanding of the Meta business suite, laying the groundwork for successful campaign management.
  • Skills to launch impactful Meta reach ads and engagement campaigns that resonate and convert.
  • Techniques to generate valuable leads with precision through Meta lead generation ads.
  • A launchpad to kickstart or elevate your career in the ever-evolving realm of digital marketing.

Course Features:

  • Engaging high-quality animated video explainers that bring concepts to life.
  • Personalized face-to-face explanations, fostering a deeper connection and understanding.
  • Detailed screen recordings with step-by-step over-the-shoulder guidance.
  • Interactive quizzes designed to test and reinforce your learning.
  • Practical copywriting assignments to hone your skills in real-world scenarios.

What Our Students Say:

Feedback from our students reflects the transformative impact of this course. With accolades ranging from appreciation for the comprehensive content to gratitude for the insightful, detailed explanations, our learners’ testimonials underscore the value and effectiveness of this course. Join the ranks of satisfied students who’ve not only achieved but exceeded their digital marketing goals with our guidance.

Course Highlights:

  • Discover the Customer Journey: Gain a profound understanding of the customer journey’s digital stages, from initial awareness through to the conversion point, and how to effectively engage customers at each step.
  • Master Meta Objectives: Learn to set precise business goals that guide your advertising efforts, ensuring that your campaigns are aligned with your overall objectives for maximum impact.
  • Maximize Reach with Meta Reach Ads: Discover strategies to broaden your ad’s reach, enhancing visibility and effectiveness across local and e-commerce sectors.
  • Simplify Lead Generation: Harness the power of Facebook’s lead ads to streamline the collection of potential customers’ contact details, facilitating effortless lead generation.

 

What You’ll Gain:

  • A Comprehensive Toolkit: Course materials and tuition valued at over $1,080, now accessible for a fraction of the price.
  • Exclusive Resources: Downloadable PDFs and MP3s filled with insightful and extra resources from our dedicated Resource Centre.
  • Engaging Learning Experience: Dive into interactive quizzes and copywriting assignments that challenge and refine your skills.
  • Unlimited Access: Enjoy lifetime access to course content, ensuring you’re always up-to-date with the latest in Meta advertising.
  • Risk-Free Learning: Benefit from a 30-day money-back guarantee, giving you peace of mind in your investment.

Exclusive Bonuses:

  • Digital Nomad Essentials: PDFs on transitioning to a digital nomad lifestyle, secrets to success, and a starter pack to kick off your journey.
  • Elevate Your Earnings: Discover strategies to dramatically increase your prices with our insightful PDF guides.
  • Side Hustle Blueprint: Uncover the secrets to creating successful side hustles with our comprehensive ebook.
  • Boost Your Online Presence: Learn to craft a compelling photography landing page and find photography clients before traveling to your next destination.

 

Who this course is for:
  • Aspiring Digital Marketers: If you’re at the start of your digital marketing journey and wish to harness the power of Meta advertising, this course will guide you through each step with clarity and practical tasks.

 

 

 

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